Executive coaching and consulting for growth
Hi, I'm David. I've spent over 30 years in international sales and business development, and began coaching and mentoring in the early 2000s. WhiteBridge is where those two threads meet.
The work takes two forms. As a consultant and fractional sales leader, I help growth companies build the structure and discipline their next stage demands. As an executive coach, I work 1:1 with senior leaders, the newly promoted, and founders — on how they lead, and who they're becoming in the role.
I'm based between Oslo and Madrid, and I work with clients across the Nordics and much of Europe. The through-line in everything I do is simple: helping capable people and companies grow with more clarity, and less noise.
A few clients work with me on both. Most arrive with one in mind.
Pick the one that fits.
Consulting
FOR FOUNDERS, OWNERS AND COMMERCIAL LEADERS
Fractional commercial leadership, GTM advisory, and sales performance work with teams or with individual quota-carriers.
Engagements range from short advisory blocks to fractional roles held for months at a time.
Executive coaching
A confidential 1:1 conversation, held over time, about how we lead and who we are as we do it. Monthly retainer or a fixed package of sessions, agreed at the start.
My practice follows the standards of the International Coaching Federation (ICF).
A first conversation
Half an hour, by phone or video. No charge, no obligation. We talk about what is on your mind, and decide together where to go from there. Or whether to continue at all.